43,55 €
48,39 €
-10% with code: EXTRA
The Business of Belonging
43,55 € 
- We will send in 10–14 business days.
Your business problems are community problems. Solve them and scale with help from the leader in the field. The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging: How to Build Communities that Grow the Bottom Line is the definitive playbook for doi…
48.39
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- Author: David Spinks
- Publisher: Wiley John + Sons
- Year: 2021
- Pages: 208
- ISBN-10: 1119766125
- ISBN-13: 9781119766124
- Format: 16.7 x 23.4 x 2.5 cm, kieti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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Description
Your business problems are community problems. Solve them and scale with help from the leader in the field.The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging: How to Build Communities that Grow the Bottom Line is the definitive playbook for doing just that. CMX founder David Spinks offers step-by-step advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users that will be your best marketer, salesperson, customer service provider, and evangelist.
Building Customer Communities tackles topics like:
The SPACES and the six key drivers of community success: Support, Product, Acquisition, Contribution, Engagement and Success. How to measure the ROI of community initiatives and outcomes The anatomy, lifecycle, and member journey of a business community Designing, facilitating, and moderating shared spaces for your community members For leaders driving the bottom line and community professionals alike, The Business of Belonging is the definitive resource for making community a priority.
EXTRA 10 % discount with code: EXTRA
43,55 €
48,39 €
We will send in 10–14 business days.
The promotion ends in 23d.09:17:26
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: David Spinks
- Publisher: Wiley John + Sons
- Year: 2021
- Pages: 208
- ISBN-10: 1119766125
- ISBN-13: 9781119766124
- Format: 16.7 x 23.4 x 2.5 cm, kieti viršeliai
- Language: English English
Your business problems are community problems. Solve them and scale with help from the leader in the field.
The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging: How to Build Communities that Grow the Bottom Line is the definitive playbook for doing just that. CMX founder David Spinks offers step-by-step advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users that will be your best marketer, salesperson, customer service provider, and evangelist.
Building Customer Communities tackles topics like:
The SPACES and the six key drivers of community success: Support, Product, Acquisition, Contribution, Engagement and Success. How to measure the ROI of community initiatives and outcomes The anatomy, lifecycle, and member journey of a business community Designing, facilitating, and moderating shared spaces for your community members For leaders driving the bottom line and community professionals alike, The Business of Belonging is the definitive resource for making community a priority.
The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging: How to Build Communities that Grow the Bottom Line is the definitive playbook for doing just that. CMX founder David Spinks offers step-by-step advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users that will be your best marketer, salesperson, customer service provider, and evangelist.
Building Customer Communities tackles topics like:
The SPACES and the six key drivers of community success: Support, Product, Acquisition, Contribution, Engagement and Success. How to measure the ROI of community initiatives and outcomes The anatomy, lifecycle, and member journey of a business community Designing, facilitating, and moderating shared spaces for your community members For leaders driving the bottom line and community professionals alike, The Business of Belonging is the definitive resource for making community a priority.
Reviews